Since its May 27, 2003, launch, WordPress has grown to become the most popular CMS (content management system, sometimes known as “website builder”).

WordPress powers more than 74 million websites of all shapes and sizes, adding fresh material every second. Did you know that 26% of all websites are powered by WordPress? (yes ALL websites on the Internet). Because of how easy-to-use yet effective it is, this content management system has quickly become a favorite among both web smart users and web newbies alike. If you’re considering building a website, you should utilize WordPress to launch a small company website (use our free step-by-step guide). if you’re still debating your options. If you haven’t already, take into account the following 28 reasons why WordPress is worthwhile.

 

1. It doesn’t cost anything to use

No matter if it’s a business website or a personal blog, WordPress’s lack of any fees is a strong argument in favor of using it. If your website begins to receive more traffic than you had planned, they won’t charge you more. WordPress is not only cost-free but also open-source, allowing you to customize the operation and appearance of your website by changing or enhancing its source code as you see fit.

2. On the CMS market, it is supreme.

Not only is WordPress the most widely used CMS, but it also far outperforms its rivals. According to W3Techs’ usage statistics, 59.5% of all websites that employ a content management system use WordPress (CMS). The second most utilized CMS, Joomla has a 5.9% market share. Closely followed by Drupal, with a 4.9% market share, and Magento’s 2.8%.

3. Ready to Use

As soon as you install WordPress, you can use it. Other than the personalization you offer your theme and the plug-ins that interest you, there is no setting needed. The majority of the features you seek, including the incorporation of social media feeds, comments, etc., are included with the installation.

4. Favorable to search engines

WordPress is SEO friendly out of the box. WordPress-powered websites typically rank higher than non-WordPress-powered ones in popular search engines like Google and Bing. This is because the framework of the CMS makes it simple for spiders from search engines to crawl. In fact, WordPress received a personal endorsement from Google’s Matt Cutts in 2009.

5. Adaptability

You can’t just take for granted how versatile WordPress is. Whether you’re using the CMS for a small business website, a personal blog, or an e-commerce website, WordPress is adaptable enough to meet all needs thanks to its extensions and plugins.

6. Safe and secure

Wannabe hackers are drawn to WordPress because of its popularity. The security precautions WordPress’s creators take to maintain the users’ trust are another factor contributing to its popularity. The WordPress team regularly updates both the CMS and the plug-ins that work with it. Users should, of course, exercise caution and only download plugins from reliable websites, ideally while logged into WordPress directly.

8. Mobile responsive

Sites that are not mobile-friendly are being penalized by Google by being ranked lower in the search results. Since most WordPress themes are responsive by default, you don’t need to completely redesign your website to make it viewable on tablets and smartphones. WordPress also offers the option to see webpages in “mobile view” for non-responsive themes.

9. Easy to use

Another reason people want to use WordPress is because of its simplicity. The CMS is extremely user-friendly and simple for beginners to understand. The platform is also incredibly user-friendly.

10. Sources of assistance

There is a ton of information available online; a quick Google search for “WordPress + the issue you’re having” is sure to turn up lessons and guidelines to assist you in resolving your issue. Even better, the forums they offer let people assist one another, fostering a highly lively community.

11. Even well-known brands employ it.

With millions of pageviews per day, WordPress powers some of the most well-known companies in the world, including Mashable, NASA, Mozilla, Coca-Cola, the Wall Street Journal, and many others. Meaning that WordPress should be regarded as a serious option for business websites.

12. Multimedia assistance

The websites with the most multimedia tend to have the lowest bounce rates. Either by uploading your own or by including embeddable code through the HTML sections, WordPress makes it simple to integrate video. To keep visitors on your site interested, you can also add audio files, pictures, and other types of media.

13. Integration

WordPress interfaces with numerous well-liked 3rd-party systems to modernize your website. There are several plugins available that make it simple to deliver email newsletters and campaigns. For an e-commerce site, there are plugins that let you accept credit card payments. Almost every type of function you wish to add to your site may be accomplished using a plugin.

14. Simple to control

As was previously mentioned, WordPress has an automated updater built in for security reasons. When new plug-in upgrades are available, the CMS also notifies you. As a result, your site will constantly be protected by the newest and safest platforms.

15. More than a blog

WordPress was initially designed as a platform for blogs, but nowadays, the majority of people and companies use WordPress as a full-fledged website. You can post regular blog posts on WordPress without having an impact on your static pages (like the “about us” or “contact us” pages), as WordPress has both post and page structure.

16. Incorporating social media

Users of social networks can quickly leave comments on your website using those accounts. WordPress makes it simple for users to locate you on social media and communicate with you using accounts they’ve already created.

17. You can save money

Not only is WordPress a free CMS, but it also comes without any costs. You may avoid hiring web technicians and designers because WordPress is user-friendly and run as open-source software.

18. There are several ecommerce options.

The wealth of ecommerce options accessible will take care of you if you’re utilizing WordPress to manage a business website. Using well-known plugins like WP Ecommerce and WooCommerce, you can turn your website into an online store.

19. You’re not tied to a specific hosting company.

Should you choose to change hosting companies, WordPress experiences little to no downtime. Moving from one server to another is simple because almost all web hosts provide WordPress as a CMS.

20. Helps keep your website appearing fresh.

With the help of any of the free or premium themes offered through WordPress or on other websites, you may alter the appearance of your website whenever you like. Giving your website a new look keeps your business current in your clients’ eyes and minds.

21. Possible membership service

WordPress has plugins you can use to sell memberships on your website if your website offers an intangible service. By charging visitors to view special information on your website, you can generate income.

22. Schedule posts

You can easily schedule the content you publish using WordPress. By doing so, you can create all of your material at once and schedule its publication for precise periods throughout several days. This is particularly helpful if a majority of your traffic tends to visit during a particular block of time.

23. Multi-user capability

If you’re not the only one managing your website, WordPress makes it simple to give various users distinct access roles.

 

As you can see, WordPress is a robust content management system that you can use to create both personal and business websites. The 28 ideas listed above should have convinced you to switch to WordPress if you aren’t already using it.